Who is AIG Life?

Insurance is what we know, but being supportive is who we are. Here at AIG, we offer more than just insurance and financial assistance. We work with people experiencing some of the toughest times they’ll ever go through - we help when they need it most.

Why choose AIG 

Our belief is that insurance should be as accessible and as easy as possible - from signing up to making a claim. And we’re always on hand to help if needed.

We care because we want to, not because we have to.

  • Fast and simple applications. Everything we do is designed to make protection easier. Our straightforward online system lets you quote, apply, track applications and register trusts - all hassle and signature-free.

  • Help is here (if you need it). We’re always happy to talk. We have a dedicated underwriting helpline and pre-sales helpline. Just give us a ring if you ever have a question.

  • We’re flexible and fair. Different people have different needs, and they’re going to need different types of protection - we get that. With a choice of plans and optional add-ons, our insurance can be perfectly tailored.

About us

AIG Life Limited operates in the UK. We work in the UK, Channel Islands, Isle of Man and Gibraltar.

We provide insurance that helps people when they really need it, offering financial and practical support for individuals, families and businesses.

We treat customers fairly within every aspect of our business and are committed to delivering the best service possible.

AIG Life Limited is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority.

Man holding avocado halves up to his eyes

Smart Health

From on-demand consultations with UK based GPs to second medical, our Smart Health service is a convenient way to connect your clients to tools that help them manage their health and wellbeing. It’s available 24/7, 365 days a year, anywhere in the world and can also be used by their partners and children up to age 21, all at no additional cost.

Smart Health is a non-contractual benefit that could be changed or withdrawn in the future.


Smart Health is a non-contractual benefit that could be changed or withdrawn in the future. Winston's Wish is a national charity that is accessible to anyone regardless of their insurance policy. The service is available even if a policy ends.

RedArc support service

We believe in giving more than just financial assistance. That’s why our Group Critical Illness claimants and their families are offered RedArc’s critical illness service.

With RedArc, each claimant has a dedicated personal nurse adviser who can help them for as long as they need, providing expert advice and long-term emotional support.

This service is only available with Group Critical Illness.